Getting inspired by web 2.0 for libraries

I am currently taking part in a conference in Stockholm. Read more here: http://www.nordlib20.org/ It's nice that I don't have to provide the information but I can of course share my interpretation of things that I have heard. I am already inspired by web 2.0 and now I just have to find out how I should convince faculty members to understand the opportunities of web 2.0. I would also like to give some supporting tools or good practices and that I surely have learned today. I already got my account in netvibes.com and I hope that I could inspire both students and faculty to build up their own "research source site". I see that the discussion around web 2.0 is much about being visible or not, who the model reader for a blog is and how you should get empowered by web 2.0.-stuff.